Girl On Fire

Remember our classy beige Bella pencil dress worn by Frankie Essex? It's BACK in a sizzling shade of red! The FLAME dress is a deep red that cuts the most flattering shape whatever your figure...

Red Pencil dress from: Rule1store.com

Fashion & Beauty Blogger Kayleigh Johnson shares the love on her new Flame! 

RULE1 - "They’re a fab clothing website that offers a range of glamorous and affordable clothing. They've also had a few celebs spotted wearing their clothes and have been featured in some glossy magazines - how cool? In the photos above I’m wearing their Flame Pencil Dress* which is just perfect in so many ways. Firstly, it’s very classy and ladylike. Secondly, it fits like a glove and thirdly it’s very well made and exceptionally comfortable. As soon as I popped it on, I instantly loved it. The material has quite a lot of stretch in it meaning it hugs my figure nicely without being too clingy and restrictive. The shape of the dress is very flattering too as the ‘ruched’ style across the front really emphasises the smallest part of my waist and the fitted knee length shape means it’s elegant and ladylike yet glamorous at the same time."

Read the full review on Couture Girl:

http://x-couturegirl-x.blogspot.co.uk/

Red Flame Pencil Dress

SHOP OUR FLAME DRESS HERE: 

http://rule1store.com/red-flame-pencil-dress

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Michelle Heaton in the classic 'Eva'

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Michelle Heaton wears Rule1 on the late late show...

Last Friday (27th October) the lovely Michelle Heaton appeared on the Late Late Show - Ireland's biggest TV talk show! We were thrilled to learn that Michelle chose to wear one of our dresses - the nude Eva dress!

Photo taken from the Daily Mail on-line, see the full article here:
http://www.dailymail.co.uk/tvshowbiz/article-2225306/Michelle-Heaton-shares-biggest-fears-battle-beat-cancer.html

Michelle chose this dress to wear to be interviewed by the flagship TV show of RTE because of its classy & flattering design... and we couldn't agree more! We love this length and cut - 'Eva' has princess tailored seams to draw attention to the right places and thick stretch material to hold you in.. if you need it! 

ALMOST SOLD OUT - Limited sizes available...

Eva is £65.00 & available here: http://rule1store.com/eva-nude-pencil-dress

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michelle heaton ‏@wonderwomanshel

Massive thank you to @Rule1Store for my gorgeous dress I wore last night on the #latelate @RTELateLateShowpic.twitter.com/Guu5MWQV

Buy from our eBoutique here: http://rule1store.com/

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Red Hot! Sizzle In Our Eva Dress...

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Red Hot

Our Eva pencil dress in Lipstick red...

'If in doubt wear a pencil dress' 

Undoubtedly one of the most versatile pieces to have in your wardrobe! Whether you're a high-powered city gal or socialite cocktail sipper this is the dress for the occasion. 

Feminine and sophisticated, the style is a favourite of Eva Longoria, Kim Kardashian & the signature of Victoria Beckham's VB collection. 

Pencil dresses tend to be extremely figure flattering because of their length and shape. Our Eva dress has princess tailored seams to help create an hour glass figure, with an under the bust seam & two front seams to below the hips. Whether you're petite like Eva or have curves like Kim & Tyra this dress is bound to turn heads & make you feel like a super star! 

LIPSTICK RED available here: http://rule1store.com/eva-red-pencil-dress

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Michelle Heaton Singer & TV personality 'Thank you so much for my red lipstick dress.. It's amazing'

Anna Kelle from MTV's The Valley's 'My lush dress from @Rule1store! Wanting more already.. People loved it. Chic + sexy!' (pic)

Buy from our eBoutique here: http://rule1store.com/eva-red-pencil-dress

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We now offer Express Delivery! 

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Introducing our new optical Illusion Curve dress!

Following in the footsteps of Kate Moss & Stella McCartney, our 'Curve' brings a fresh twist on the classic LBD.

With flesh coloured mesh side panels that cut in at the waist, the dress cleverly creates a curvy 'cola-bottle' figure Kate Moss style!

The dress is made of a soft scuba fabric, with flesh coloured mesh side panels & invisible centre back zip.

Sexy & sophisticated, the 'Curve' is a current hot favourite! 

The 'Curve' illusion dress is £60.00 and is available here: http://rule1store.com/index.php?route=product/product&product_id=139

Lauren Loves Our 'Leah' Dress!

Lauren Goodger was spotted out and about last week in her 'Leah' maxi dress from our boutique. Teamed with flat sandals and a large tan bag, Lauren looked effortlessly stylish as she house hunted in Essex!

Happy to receive her dress, & a huge fan of Rule1, Lauren tweeted:

Lauren_TOWIE♥ ‏@LaurenGoodger

Girls follow @Rule1Store love my new maxi dress and new bits!#FF x

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The 'Leah' maxi dress is made of a silky soft stretch fabric, with cross-over top & back. This dress looks great worn casually as day wear or with heels and a sleek 'up-do' for red carpet sophistication.

The 'Leah' maxi is available here at £55.00 http://rule1store.com/index.php?route=product/product&path=77&product_id=131

Photos available from the full article at Daily Mail on-line:
http://www.dailymail.co.uk/tvshowbiz/article-2184961/TOWIEs-Lauren-Goodger-goes-house-hunting--stop-Jermain-Defoes-700k-flat.html

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Little White Dress

Move Over LBD!

Is white the new black? I know how attached we all are to our LBD's but it's time for a fresh new start for the summer! try out this latest fashion trend: the LWD - also known as the little white dress!

Join the celebs and fashionistas with this years biggest trend and try out a LWD! Don't worry girls, this doesn't mean goodbye to the LBD, the little white dress is just a fun and less gloomy alternative to have in your wardrobe!

Because white is an automatic skin brightener, it works with every type of skin tone. 

Fashion Myth: White will wash me out/make me look pale. This is the exact opposite of the plain truth. Any contrast to stark white will automatically look darker. That's why tans are so accentuated when wearing white!

Want some funk in your little white dress? Add patterns or textures.

Rule 1 Sunset dress is the perfect LWD!

Sunset

White ribbed 'Sunset' skater dress

The white skater sweetheart neckline dress is a current favourite style among celebs such as Rihanna and The Saturdays.

Our Sunset dress is made of a soft stretch rib fabric with two shoulder straps with silver buckles which cross over at the back.  Easy to wear, loose fitting from under the busy, a flattering & stylish dress that looks great with platform heels and a tan! 

Spotted!

Celeb style!

Wearing the newest fashion trend! and looking amazing!

 From red carpet events to a night out on the town, LWDs are springing up everywhere.

Light, cute and feminine and you can dress it up or down. If there’s one key item to add to your wardrobe this summer it is the LWD

Amy Childs, Chloe Sims, Lauren Pope and Rihanna turning heads in there LWD's

Get celeb style with the Rule 1 Sunset dress! The perfect LWD!

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Grace

This Rule 1 Grace Dress is a chic fashion staple for your wardrobe, It's so versatile you could wear this to work or to a wedding. A fabulously elegant design, This bow-embellished jersey dress in a natural hue is the perfect choice for a day through to evening event. Wear yours with neutral platform pumps, a matching leather tote and chic up do for an effortless look with fashionable flair. Or add a splash of colour if you like to be bold!

Description

 Sleeveless soft grey-silver 'Grace' has a huge draped bow across the waist to give an elegant and flattering style. It's design & front seams create a feminine shape with soft fabric so you feel & look amazing!

This classy dress is perfect for a special occasion. Invisible zip in centre of back.

Spotted!

Amy Childs seen wearing a red version of the 'Grace' dress. This dress is on Amy Childs official website called 'verity'.

Get the look at rule1store.com